Negative Space Logo Design Techniques in Illustrator

Typographic negative space effect in Adobe Illustrator. In this tutorial, I will go over a technique or two for creating letters that connect using this negative space trick. It’s a tip that is well useful when designing logos. It’s very simple using the pathfinder tool to combine shapes. You can move points around individually to make your shapes completely custom. It all starts with an idea, and you can build on it from there.

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